The six principles of influence
Yesterday, I completed my second speech project at Toastmasters. The “CTM 2 project” as it is called in Toastmasters parlance requires you to “organize your speech“. Yours truly spoke on the six weapons of influence. The reason I chose this topic was because I wanted the talk to be useful to the audience. I felt there was no point in talking about something as mundane as how much I love cricket. So, I customized some of the examples for each influence principle to bring the message closer to home. As an example, for the consistency principle, I quoted how one of our members, in a prior meeting, asked those of us present to state out loud our committment levels towards attending meetings. And when I said that very action of the member would most certainly have increased the overall attendance percentages of the club, I could see him smile.
For the authority principle, I called out a doctor in the audience and asked him if he had framed and hung his medical degree for display on the wall of his clinic. I had no clue if he would reply in the affirmative or in the negative. And when he said yes, I complimented him on using his medical degree as a symbol of authority. Overall, the speech went off pretty decently and I was able to carry forward my beginners luck from the first speech. However, I need to slow down a tad bit more and introduce a little more pauses as I speak. Guess that will naturally happen when I become a more confident speaker.
I’m already thinking of topics for future speech projects. Any suggestions would be deeply appreciated ![]()
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topic suggestion: something that has gone into making who you are today and which others could use too.
for example, if books have been an important part of your life then you could talk about that and how it has influenced you, etc. etc.
Anyway, nice post!
Hi Juhi,
Thank you for the suggestion and the compliment :).
Will definitely spend some time thinking on those lines for a future speech project.
- RP